Sales Manager

Job Objectives

As a key communication bridge between BYD and its Saudi importers, this position aims not only to ensure the achievement of annual sales targets but also to deeply empower importer partners. Core objectives include:

1. Achieve dual growth in both wholesale and retail: Ensure that vehicles are not only successfully sold to importers, but also efficiently delivered to end customers.

2. Optimize channel operation efficiency: Penetrate the entire sales funnel from lead to delivery to improve conversion rates.

3. Maintain healthy inventory: Monitor inventory turnover to prevent imbalances in vehicle model structure or inventory backlog.

4. Increase brand market share: Ensure growth and maintain a leading position through precise competitor benchmarking and promotional strategies.

Core Responsibilities

1. Digital monitoring and analysis of the entire sales chain

• Responsible for summarizing and conducting in-depth analysis of daily sales reports from multiple dimensions, with granularity extending to stores, vehicle models (Trim), purchase methods, and various stages and time points in the customer journey.

• Focus on monitoring the entire "Leads-to-Order-to-Delivery" process, identify business bottlenecks through OTD efficiency analysis, and drive importers to collaboratively resolve them.

2. Purchase Order and Delivery Management

• Based on annual targets, guide the order placement schedule of distributors to ensure they complete purchase orders on time and in the required quantities, and receive timely payments.

• Coordinate with relevant internal departments to resolve various issues in the process of selling vehicles to importers, and ensure that vehicles are delivered to the importer's designated location on time.

3. 3+3 Rolling Forecasting and Pipeline Management

• Strictly implement the 3+3 rolling forecasting mechanism and regularly review future demand plans with importers.

• Ensure the sufficiency and accuracy of future order pipelines to provide a reliable basis for supply chain and capacity allocation.

4. Joint promotion strategy planning and execution

• Based on market trends and data analysis, collaborate with importers to design competitive promotional programs.

• Responsible for real-time tracking and review of promotional effectiveness, and adjusting sales strategies based on dynamic sales data.

5. Sales Gap Diagnosis and Performance Improvement

• Proactively identify gaps between sales progress and targets, and develop and lead the implementation of specific improvement plans.

• Organize regular sales-related meetings to help the importer team resolve practical implementation issues and monitor progress and results.

6. Competitor dynamics and channel insights

• Continuously track competitors' price changes, business policies, and marketing strategies, and provide forward-looking benchmarking reports.

• Conduct in-depth research on the performance of local channels in Saudi Arabia to provide decision-making support for BYD's pricing system and product layout in the region.