Marketing Specialist

We re looking for a seasoned professional to fi ll the role of a Marketing Specialist who can help us develop, execute, and monitor marketing programs across a variety of channels. This includes researching the market, analyzing trends to help defi ne the company s marketing strategy, and providing advice as to how to best reach the target market. The successful candidate must also be knowledgeable of graphic designing for he/she will cultivate aesthetically pleasing feed for social media accounts and marketing. Understand the big picture. Knowledge on how search, content, and social media all work together. Outline goals, define your target audience, and know what platforms will help you scale your efforts. Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events. Producing and designing aesthetically pleasing content all over social media networks that will uplift the company. Creating, observing and responding to conversations within your brand community. Monitoring tweets, responding to Facebook posts and engaging with brand advocates. Knowing how to respond to trolls and negative feedback. Knowledge on what content works and what doesn t on social networks. It also means understanding which different media formats such as text (articles), video, images and podcasts resonate with your particular niche. Writing engaging introductions and captions. Structuring the text for easy reading online. Write, proofread, and edit creative and technical content across different mediums. Keeping the management informed, the team motivated, and customers excited. This includes presentation skills both verbally and written. Collaborate with other internal teams (e.g. product and sales) to develop and monitor strategic marketing initiatives. Analyze and report on the performance and efficiency of campaigns. Conduct market research and analyze trends to identify new marketing opportunities. Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met. Work with external agencies and vendors to execute marketing programs. Ensure creative marketing materials undergo regular review and adhere to brand guidelines. Analyze demographic data, buying, and shopping habits, and looking at competitors and their pricing to understand the best way to market products and create profit for the company. Strive to constantly improve the brand image of the product.Strategical, analytical, and tactical planning. Community management. Demonstrable photography, graphic design, and video editing skills with a strong portfolio. Understand how content works on social web and the essential part of optimizing content for SEO. Knows what s on top of the latest digital marketing trends. Strong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Salesforce), and content management systems. Proficiency with desktop graphic designing program tools. Excellent analytical skills and a knack for data analysis. Strong written and verbal communication skills. Skilled in writing and editing content with attention to detail. Prioritization, organization, and project management skills. A passionate eye for visual composition.

The successful candidate must also be knowledgeable of graphic designing for he/she will cultivate aesthetically pleasing feed for social media accounts and marketing. Understand the big picture. Knowledge on how search, content, and social media all work together. Outline goals, define your target audience, and know what platforms will help you scale your efforts. Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events. Producing and designing aesthetically pleasing content all over social media networks that will uplift the company. Creating, observing and responding to conversations within your brand community. Monitoring tweets, responding to Facebook posts and engaging with brand advocates. Knowing how to respond to trolls and negative feedback. Knowledge on what content works and what doesn t on social networks. It also means understanding which different media formats such as text (articles), video, images and podcasts resonate with your particular niche. Writing engaging introductions and captions. Structuring the text for easy reading online. Write, proofread, and edit creative and technical content across different mediums. Keeping the management informed, the team motivated, and customers excited. This includes presentation skills both verbally and written. Collaborate with other internal teams (e.g. product and sales) to develop and monitor strategic marketing initiatives. Analyze and report on the performance and efficiency of campaigns. Conduct market research and analyze trends to identify new marketing opportunities. Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met. Work with external agencies and vendors to execute marketing programs. Ensure creative marketing materials undergo regular review and adhere to brand guidelines. Analyze demographic data, buying, and shopping habits, and looking at competitors and their pricing to understand the best way to market products and create profit for the company. Strive to constantly improve the brand image of the product.Strategical, analytical, and tactical planning. Community management. Demonstrable photography, graphic design, and video editing skills with a strong portfolio. Understand how content works on social web and the essential part of optimizing content for SEO. Knows what s on top of the latest digital marketing trends. Strong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Salesforce), and content management systems. Proficiency with desktop graphic designing program tools. Excellent analytical skills and a knack for data analysis. Strong written and verbal communication skills. Skilled in writing and editing content with attention to detail. Prioritization, organization, and project management skills. A passionate eye for visual composition.